advertising Archives - Cultural Daily

5 Eco-Friendly Ways Businesses Can Step Up Their Advertising Game

Where there are businesses, there is a need for advertising. However, modern times call for eco-friendly and environmentally conscious approaches to marketing. Customers are demanding that the businesses they frequent are going green, and you might have to adapt your behavior to keep your regulars happy. If you’re ready to meet the demand for eco-friendly …

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NewFronts West Makes Sequel Appearance in Hollywood

Technology / By Catherine

In the world of broadcast advertising, the UpFronts have always been the biggest game in town. Television networks would show their finest offerings, promote the entertainment product that was available for sponsorship and create a friendly atmosphere that let every brand on the planet know that they were open to do business with them. Meanwhile, …

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What We Concentrate On, We Become

TV, Lifestyle / By Adam Leipzig

Partisanship, Propaganda, & Disinformation: Online Media & the 2016 U.S. Presidential Election is the long and completely descriptive title of a comprehensive study published by Harvard this week. It paints a picture of how the collective American electoral mind works, and the picture is not pretty; it doesn’t seem to matter if media coverage is …

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Women and Sexy Cars: Why the Gendered Image of Cars is Changing

Technology / By Dan Matthews

Even your local car dealer is taking note: cars for dudes aren’t just for dudes anymore. For decades, we’ve been inundated with the image of the man behind the wheel of the muscle car, burning rubber as he drifts carelessly round the bend in pursuit of power. The men drive the sexy cars to get …

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Docs and Indie Film Promotion

Film, TV / By Lisa Bowers

You have overcome two of the biggest hurdles in independent documentary production: procuring distribution and raising funds. Congratulations! Now you need to attract viewers who will identify with your film’s topic. They need only to be made aware of your film and where to see it. However, if you’re just thinking about promotion now, you …

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CITY STILLS: Socializing Urban Advertising

Architecture, Visual Art / By Maurice Amiel

Urban advertising … is part of what we may call urban visual white noise, be it on top of buildings or carried by public transportation. There is one category of urban ads with which we sometimes come in socializing distance and that is in small settings such as bus stop shelters, where the line between …

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Surprise! CBS Beats YouTube

TV, Technology / By Catherine

A new conference made its debut in Century City last week. As with most of the other conferences in this space, Digital Entertainment World 2014 touched all of the bases at the intersection of media and technology. They have set themselves apart by placing a clear focus on research findings, because when one looks at …

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advertising

5 Eco-Friendly Ways Businesses Can Step Up Their Advertising Game

NewFronts West Makes Sequel Appearance in Hollywood

What We Concentrate On, We Become

Women and Sexy Cars: Why the Gendered Image of Cars is Changing

CITY STILLS: Socializing Urban Advertising

Surprise! CBS Beats YouTube

Cultural Weekly's Top 10 Stories of 2013

McSex Sells When McDonald's Unwraps

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